I design, test and support complete business systems (CRMs, event platforms, loyalty and accounting). Custom AI agents speed up the building. The decisions, the review and the responsibility stay with me.
Real screens from systems I’ve shipped, shown with sample data. The cursors illustrate how the work gets done: my agents build and test, I direct and review.
Every screen here is a site I built, helped build or still look after.
150+ shipped since 2016
Three client systems and one product of my own. Real screens, shown with sample data.
MEFMA · Middle East Facility Management Association
Seating, guest sync, QR check-in and a live awards game for a regional association’s gala nights, in one app.
63 automated unit tests
Visit mefma.org (opens in new tab)
Fluffy · Café, Istanbul
One workspace runs a café group’s menu, loyalty, till sales, stock, payroll and CRM.
126 database tables · 49 test files
Visit fluffytr.com (opens in new tab)
Dr. Ehab Hamarneh · Be You Training
Landing pages, lead capture, an AI help desk and an agent order portal behind one coaching brand.
Unmu · Growth-strategy software, my own product
Founders answer an intake, and the engine writes their full growth strategy from live web research.
1,886 automated tests passing
Visit unmu.io (opens in new tab)
On WhatsApp, in plain language. You tell me how the business runs and where it hurts.
A short spec and a plan you can read and change before anything is built.
Custom agents do much of the building and testing. I review every change, and you see a demo every week.
It goes live, and I support it afterwards.
Websites are still included. They're just the front door now.
Istanbul’s Japanese soufflé cheesecake café, in Taksim and Fatih. Also built for them: a multilingual QR menu and a staff attendance system.
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English–Arabic site for a psychiatric and mental health clinic, plus a landing page for their child autism assessments.
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Growth-strategy software for founders. The marketing site and the whole product behind it (see the work above).
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Landing page for an AI automation consultancy in the Gulf, built to book one thing: a 20-minute intro call.
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An Arabic coaching academy with courses and VIP programmes, a private live-session portal, and a sales-agent order system.
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A 36-flavour catalogue in English and Arabic: 80 pages generated by a custom static build, with an age gate and no framework.
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Anfal Oulmi’s academy for women: courses, memberships and a community space.
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Arabic site for a spiritual coaching academy: sessions, courses and one-to-one coaching.
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Site for an Amman advertising agency founded in 1991, with four companies under one roof.
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Bilingual site for a corporate trainer and speaker: corporate training, online courses with member login, and a page for each programme from negotiation to public speaking.
(opens in new tab)How MEFMA's gala seating runs in one app: bookings sync from WordPress, auto-seating you can preview, QR check-in at the door and a table email.
· 6 min readHow one workspace runs Fluffy's two Istanbul cafés: QR loyalty cards, POS imports, stock from recipes, payroll from check-ins and a customer CRM.
· 5 min readCustom AI agents write and test much of the code on my projects. Deciding what to build, reading every change and answering for it stay with me.
· 5 min readI build it, with custom AI agents doing parts of the coding and testing faster. I write the spec, make every decision, review every change and sign off before anything ships. If something breaks, you call me, not a chatbot.
No. The agents write code against a spec I wrote, and that code is tested before I review it. My recent projects carry automated test suites: MEFMA’s event app has 63 unit tests; Unmu has 1,886.
Read more: Will the quality be lower than a “normal” developer’s?
Speed and cost. Work that used to take a team weeks can be done by one accountable person in less time, so you get a custom system without paying for a department.
You do. It’s handed over with your hosting and access when the project is paid.
Your customer and business data stays in your system. The agents work with code and sample data, not your real records, unless you agree otherwise in writing.
Read more: What happens to my business data? Is it used to train AI?
It does sometimes. That’s why nothing ships without tests and my review. The responsibility is mine either way.
Three lines on WhatsApp is enough: what the business does, what it needs, and by when.
[email protected]